Category: PR INDUSTRY NEWS/BLOGS

PR INDUSTRY NEWS/BLOGS
Covid-19: How consultancies are helping clients adapt to the new normal

he Covid-19 pandemic is unstoppable. At the time of writing, the number of confirmed cases has crossed 400,000 and more than 18,000 deaths have been reported in 197 countries and territories. Its spread has impacted businesses around the world, sparking fears of a global recession. The Organisation for Economic Cooperation and Development (OECD) has warned

PR INDUSTRY NEWS/BLOGS
Luxury, beauty brands managing to stay relevant in COVID-19, pivoting to digital swiftly: Archana Jain, MD, PR Pundit

PR Pundit is a firm that specialises in beauty, luxury and FMCG communication. Its founder and managing director, Archana Jain talks about how to plan campaigns for these challenging sectors in the time of COVID. She also discussed how medium-size firms are rationalising their business model to stay on top of the COVID business crisis.

PR INDUSTRY NEWS/BLOGS
How PR attracts Governments Investment Agenda

An integral sub-specialty of Public Relations, Investor relations has helped Corporates and Governments alike, across the globe to communicate with investors, and the financial community at large. The ultimate goal of government’s reaching out to probable investors or the ones that have already invested is to build credibility and reduce uncertainties to invest/ stay invested