The Sabre Awards South Asia 2021

About Us

Founded in October 4, 2001, the Public Relations Consultants Association of India was a brain child of a group of seven like-minded PR Firms, with the aim to further the cause of the PR industry in India and support budding communications professionals across the country.

Modeled on the successful UK PRCA, the PRCAI is not only the Indian PR industry’s flagship trade association but also a forum for government, public bodies,industry associations, trade and others to confer with public relations consultants through one body.

The PRCAI has a strong North, South, East and West regional network which provides cohesive and uniform support to our members.

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Get access to the PRCAI’s database of resources, articles, case studies, research papers & surveys


PRCAI is focused on taking the Indian PR industry and its members to newer heights. Representing the entire PR ecosystem in India, We are dedicated in expanding its members’ professional network,industry insight. There are two membership categories of PRCAI.

PRCAI Twitter Feeds

“Because the cost of not doing it is much higher.” @JonMeakinPR on #Measurement - good to see you and thank you @PRCAIndia @aseemsood for putting this together #PRCAILeadershipSeries #amecmm

"Like so many things in life, communication campaigns are a question of garbage in, garbage out. Some very woolly briefs have come across my desk and I'm reminded of the importance of getting briefs right." @JonMeakinPR via @PRRomania

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"It’s time to acknowledge that in the area of measurement and evaluation, we have much in common, and much to learn from each other, if we could but check our egos & put aside rivalries." @JonMeakinPR via @ICCOpr

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#AMECMM #PRCAILeadershipSeries

Nitin Mantri, Past President, PRCAI on takeaways from the #ICCOGlobalSummit that should be acted upon right now.

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#PR #PublicRelations #Blog

"The PR world still clings to that ever-so-satisfying “thud”. Why have PR agencies been so resistant to the idea of measurement & evaluation? There are about a hundred reasons." @JonMeakinPR via @prweek.

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#AMECMM #PRCAILeadershipSeries

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Got a question? Want to know something more? We’ll be glad to hear from you

Ms. Jayoti Lahiri

Secretary General
Public Relations Consultants Association of India
D 1003 Wembley Premium Towers,
Rosewood City, Gurgaon Sohna Road, Sector-49
Gurgaon 122 009, Haryana, India.


Phone : (0124) 4290174
Mobile : + 91 9810502575
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