The Sabre Awards South Asia 2020

About Us

Founded in October 4, 2001, the Public Relations Consultants Association of India was a brain child of a group of seven like-minded PR Firms, with the aim to further the cause of the PR industry in India and support budding communications professionals across the country.

Modeled on the successful UK PRCA, the PRCAI is not only the Indian PR industry’s flagship trade association but also a forum for government, public bodies,industry associations, trade and others to confer with public relations consultants through one body.

The PRCAI has a strong North, South, East and West regional network which provides cohesive and uniform support to our members.

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Get access to the PRCAI’s database of resources, articles, case studies, research papers & surveys


PRCAI is focused on taking the Indian PR industry and its members to newer heights. Representing the entire PR ecosystem in India, We are dedicated in expanding its members’ professional network,industry insight. There are two membership categories of PRCAI.

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Saying how you feel will never ruin a real connection. Talk to our Panel of Friends and share your thoughts #SupportEachOther

The New York Times bestseller explains why certain products and ideas become popular. #PRBooks #IndustryKnowledge #SupportEachOther

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"There is an opportunity to build your own playbook, rehash it, improve it and keep going" Sheetal Singh, Associate Director, Corporate Affairs, Flipkart. #SupportEachOther

"With months of experience under their belts, organizations that invested in preparedness and practice early on are becoming quite used to operating under ‘COVID law’". Read more on #SupportEachOther #PRCAIsuggests

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Ms. Jayoti Lahiri

Secretary General
Public Relations Consultants Association of India
D 1003 Wembley Premium Towers,
Rosewood City, Gurgaon Sohna Road, Sector-49
Gurgaon 122 009, Haryana, India.


Phone : (0124) 4290174
Mobile : + 91 9810502575
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