SABRE South Asia Awards
SABRE Awards, the top honours in the PR industry, are co-created by PRCAI and PRovoke Media. Running for 10 years, they are annually presented by PRovoke Media, a 20-year-old company that publishes news and data about the PR sector. Businesses that win a SABRE receive validation and credibility amongst peers and in the industry. Participating PR firms and companies can demonstrate their credentials in these areas and receive peer-reviewed endorsement which is valuable to the growth of their business.
SABRE SOUTH ASIA 2022 WINNERS
Winner
It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit
CEO of the year
Rajeev Chaba — MG Motor India
Company of the year
Company of the year — Mondelez India
The SABRE Award for Superior Achievement in Reputation Management
Making A 6E Recovery — InterGlobe Aviation (IndiGo) with Genesis BCW
The SABRE Award for Superior Achievement in Research and Planning
India Fights Back – From Deferring to Demanding — Home Credit India with First Partners
The SABRE Award for Superior Achievement in Measurement and Evaluation
All-New Tata Safari: The Return of An Icon — Tata Motors Limited with Concept BIU
The SABRE Award for Superior Achievement in Creativity
Social and Behavioral Change Communications (SBCC) to Decrease Vaccine Hesitancy — Care India with AvianWE
Business-To-Business Marketing
LEADing the School Edtech sector: LEAD (Leadership Boulevard) with Adfactors PR
Corporate Image
Hyundai Celebrates its Silver Jubilee with India’s Super 25!: Hyundai Motor India with First Partners
Corporate Culture & Change
Breaking the Bias’ to make her presence felt in the manufacturing sector — Vedanta Aluminium with First Partners
Corporate Social Responsibility
#ChangeTheStory — ACC Limited and Ambuja Cements with Adfactors PR
Crisis/Issues Management
Committed To Serve — Ford India
Digital and Social Media Campaign
Momo Mia! Influencer Campaign — Pizza Hut India with Archetype India
Diversity Communications
VMinclusion Taara — VMware India with AvianWE
Employee and Workforce Engagement
#VForVaccine — Vistara
Employer Branding
Hard Hat Challenge - Uplifting Women In STEM field — Vedanta Aluminum with Weber Shandwick
Financial and IPO Communications
‘Zolving’ Cross Border Financial Inclusion — Zolve with First Partners
Integrated Marketing
It's Kind of Delicious and Wonderful — Glenmorangie with PR Pundit
Marketing to Consumers (New Product)
KFC Biryani - The ‘Dumdaar Jodi’ — KFC India with Edelman India
Media Relations
#PoochnaZarooriHai - Criminal Justice: Behind Closed Doors — Disney+ Hotstar with Ruder Finn India
Public Affairs/Government Relations
#NursesMidwife4Change - War Cry for Dignity of Nurses — JHPIEGO with First Partners
Public Education
Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick
Special Event
Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide
Technology Integration in Communications
#GiottusSeedsTrust — Giottus Cryptocurrency Exchange with Genesis BCW
PR Aspirant/Student of the Year
#PushtheLimits — Cult Fit
Associations
WeStandWithIndia – Building a path to recovery in collaboration with NatHealth – Healthcare Federation of India — NatHealth with AvianWE
Consumer Products/Services
Cinthol Original: A Doctor Recommended Soap — Cinthol with Godrej Consumer Products
Fashion & Beauty
#BoycottBoycut — BBLUNT with Godrej Consumer Products, Schbang
Financial & Professional Services
#BackingWomenArtisans — American Express with Six Degrees BCW
Food & Beverage
Pepsi Says, ‘Bella Ciao’ To Money Heist — PepsiCo India with Edelman India
Healthcare
‘Be the Change for TB’ — Johnson & Johnson India with AvianWE
Industrial/Manufacturing
‘People of Metal’ – Saga of Survival and Triumph — Vedanta Aluminium with First Partners
Media, Arts & Entertainment
Mohenjo-daro to Kalahandi - Reviving an Indus Valley Art Form — Vedanta Aluminium with First Partners
Mining and Extractive Industries
Nand Ghar — Vedanta Limited
Not for Profit
UdyamStree Campaign — EdelGive with Chase India with AvianWE
Public Sector/Government
Unlock Potential for The New You — Education New Zealand with Ruder Finn India
Startup Communications
Power Your Future — WazirX NFT with Ruder Finn India
Technology
Windows 11: Breaking Boundaries — Microsoft India with Edelman India
Travel & Leisure
Rebuilding Passenger Confidence — Vistara with AvianWE
India
Dettol Salutes: Building hope in times of fear — Reckitt with AvianWE
South/Southeast Asia
Son Rise – Rallying Men and Boys to Create A Unified and Bold Force Against Gender Based Violence — Vibha Bakshi with Weber Shandwick
International
Telling New India's Story at Expo 2020 Dubai — Federation of Indian Chambers of Commerce & Industry (FICCI) with APCO Worldwide
SABRE in the past
SABRE IN
THE MEDIA
